Entries by martin

Facebook page ideas you should try

Facebook offers a great opportunity to engage your prospects with its business pages.facebook From videos to photos to questions, there are many different features within Facebook pages that allow you to appeal to every type of user. But how can you keep the content you post on your Facebook page fresh? If you want to get your community to engage, you constantly need to offer something valuable and new.

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Copywriting tips for search engine optimisation

The biggest copywriting mistakes you can make and how to avoid them. How to write for both search engines and humans. Tips on writing killer SEO-friendly headlines. Where to find inspiration for blog posts.Why list posts will always work. Why keeping a swipe file can be crucial.

What is Green Web?

Last month the first International Conference on Green Computing took place. The conference agenda included a broad range of topics but, in essence, was eagerly addressing issues surrounding the carbon footprint of computing and how computers can contribute to the well being of our world. So what better time to raise a few questions about green web design. What is our role in contributing to a greener computing world?

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80% of social media users prefer Facebook for connecting with brands

When communicating with your target audience, it’s important to understand where most people will see and hear your messages as well as where they want to see and hear them. As part of your targeting tactics, you should look beyond where your audience can hear from you and think more about how they prefer to interact with you. As an example, the majority of your target market may be on Twitter, but they may actually prefer to interact with you through Facebook. And if you know how your audience wants to communicate, you’ll be more successful engaging them in a two-way conversation.

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Ways to keep Facebook fans from unliking your page

Your Facebook fan base is an incredibly powerful marketing asset. You should be aiming to grow the number of fans of your business page in order to continually expand your reach. At the very least, you should be looking to retain the fans you already have. But they already “Liked” your page, so you shouldn’t have to do much to keep them, right? Well, as it turns out, not only is this not true, but it’s actually a very dangerous assumption to make.

History of blogging

Practically everyone reads blogs now, whether they’re “official” news blogs associated with traditional news media, topic-based blogs related to one’s work or hobbies, or blogs purely for entertainment, just about anyone you ask has at least one favorite blog.

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What will get you started?

Your idea. Your dream. No one will do it for you. Even if you have to work at something non-creative — use the money to live, but make your dream the priority. Crappy job gets in the way of your dream? Find another crappy job! They’re everywhere and except for the slaughterhouse idea, they won’t drain your creativity. Have the idea? Now set your plan.

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Take the initiative!

Writing a blog is an initiative. Authors have to come up with the idea, research it for presentation, get the approval and then write it and submit it. It’s initiative. As with what you may perceive as easy to pitch an article, most initiatives are simple!